Upstart clothing brand linked to celebs expands to regular guys – New York Post

Tom Cridland, chief executive of an upstart UK-based clothing brand that has managed to get its pricey duds into the hands of celebs like Leonardo DiCaprio, Ben Stiller and Daniel Craig, is now targeting ordinary shoppers.


Leonardo DiCaprioGetty Images

The 26-year-old entrepreneur of his eponymous company is blitzing through 22 US cities touting his shtick that his garments last 30 years — or he’ll replace them for free.

They’d better last, at $80 a pop for sweatshirts, $49 for T-shirts, $109 for trousers and $249 for a suit jacket.

Cridland is also launching a women’s clothing line this year, he told On the Money.

In the midst of his whirlwind tour with his co-founder and girlfriend, Deborah Marx, Cridland and his band, The Tomicks, recorded an album at Los Angeles’ legendary studio, the Village.

Comments

Write a Reply or Comment:

Your email address will not be published.*