The brand new fashion labels you’ve never heard of… but are about to become your favourites – The Sun

IF you’re tired of seeing three other people wearing your jacket on the commute into work, these exciting new fashion brands are just what you need.

We’ve done all the hard work for you so you can find truly unique pieces with “where did you get that from?” reactions guaranteed.


swimwear candypants

With studs, mesh detailing and buckles, this new swimwear launch is what dreams are made of

A new swimwear brand is here and it’s making all our poolside dreams come true.

Think studs, mesh detailing and buckles – everything you’ve always wanted for maximum glam points at those summer pool parties.

You may have already heard of Candy Pants events (boozy brunches and club nights in the UK, Marbella, Ibiza and Dubai) but it’s their first swimwear collection that’s making us swoon.

The collection is designed for the ultimate glam girl who’s after that perfect beach club outfit.

After all, why shouldn’t your swimwear be as put together as your outfits for that night out out?

Candy Pants swimwear launches online July 1.

Knots & Vibes

knots and vibes

The designs take inspiration from dancehall culture and Rastafarian style

This handmade crochet label has already got the fashion squad talking.

The brand was started by founder Luci Wilden after she got inspired on her Caribbean travels and she already counts singer Ella Eyre among her fans after the star wore her brand in the Came Here For Love music video with Sigala.

Knots & Vibes

The crochet crop tops are guaranteed to give you those summer feels

Taking inspiration from dancehall culture and Rastafarian style, the pieces are perfect for the girl who wants to stand out!

From July 15 the collection will be stocked in Topshop as a concession with Blitz Vintage. Our top picks are the bikinis and maxi dresses.

I Saw It First

i saw it first

Nail the Ibiza day party vibe with this new brand

This brand is about to become your new go-to for all those last-minute holiday buys, summer party outfit dilemmas and fashion forward trends that you cant find anywhere else.

With lots of hype around this new brand, the whole of the Towie crew were at the Ibiza launch party last month.

I Saw It First

The website is great for finding last-minute holiday buys and solving summer party outfit dilemmas

We love the floral structured crop tops and sheer wide-leg trousers which are perfect with a swimsuit underneath for that Ibiza day party vibe.

With tropical prints, ruffle hems, cropped jackets and plenty of sparkle, it’s giving us those summer vibes even when the British weather is letting us down.



Trendeo’s sports luxe pieces are ideal for festival season and beach breaks

With over 45 independent brands stocked on its website, Trendeo is branding itself as the ultimate marketplace for all things fashion.

Made up of individual sellers, the website not only enables smaller brands to get more exposure but also means you can find one-of-a-kind pieces to add to your wardrobe.


Make a statement in mesh

We’re obsessed with the mesh and sporty pieces perfect for festival season, plus there’s a dangerously brilliant range of accessories and shoes.

We know where we’ll be headed for a complete wardrobe overhaul!

For more summer outfit inspiration, check out these stunning sporty bikinis and these must-have beach accessories.


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